Sajjad Nazir: email@example.com, firstname.lastname@example.org , Hohai Business School, Hohai University, Nanjing China.
Amina Shafi, email@example.com, Hohai University, Nanjing, China
Nadia Nazir, Hohai University, Nanjing, China
 Euromonitor, 2006. Starbucks Ups Expansion Plans. Euromonitor International.J. Clerk Maxwell, A Treatise on Electricity and Magnetism, 3rd ed., vol. 2. Oxford: Clarendon, 1892, pp.68–73.
 Euromonitor, 2008a. On-trade Watch: Identifying Key Growth Markets to 2012.
 Violet Law, Aug 7, 2014. Starbucks Pushes Major Expansion in China as Coffee Culture Emerges. Global post.
 Clark, T. 2007, Starbucked: A Double Tall Tale of Caffeine, Commerce and Culture, Little, Brown and Company, New York.
 Larson, R. 2008, ‘Starbucks a Strategic Analysis: Past Decisions Future Options’, Brown University Economics Department, Providence, RI.
 Prahalad, C.K. and Hamel, G. 1990, ‘The Core Competence of the Corporation’, Harvard Business Review, May-June.
 Porter, M. 1998a, Competitive Strategy: Techniques for Analyzing Industries and Competitors. The Free Press, New York.
 Motley, L.B. 2007, ‘Learning About Customer Satisfaction from Starbucks’, ABA Bank Marketing, December, p. 43.
 Stone, B. 2008, ‘Original Team Tries to Revive Starbucks’, New York Times
 Porter, M. 1998b, On Competition, Harvard Business School Publishing, Boston, MA.
 Monavari, M., Karbasi, A., & Mogooee, R. (2007). Environmental strategic management.Tehran: Kavoush Qalam, Iran.
 Lindhe, J., 2008. One skinny cap to go. Business Review Weekly, August. [www.afr.com] [Accessed 08 Jan.14.].
 Velta, M. 2008, ‘How to Reenergize Starbucks’, BusinessWeek [Accessed 1 Dec, 2013]